Tags: how do i rebrand?, is rebranding important?
Everything old is new again
New is the new old? New efforts on the behalf of old work is a tricky situation. Some people believe that you should never revise previously published work, once it is out there, it’s a done deal. If you try to make it better or change it, well, that’s akin to fooling readers. I mean some poor soul actually slogged through that bad book, didn’t they? But in 2016, self-publishers are going through the roof with changing their previously pubbed works. They change covers, do new edits, add chapters, develop weak characters etc. And of course, there is the age-old