Social Media Triage Series: Part One Too Much Promo and Why It Is Bad There are two things that social media sites allow. One, interaction with others, two, publicity of anything you want to promote. This is not only a viable way for businesses (and especially writers) to get the word out about their products and services, but it is also the most popular way. This is not necessarily a bad thing, but if overused can become one. Too much promo is BAD, y’all. And I am going to explain why. So why is it when we go out there
Social media is the social interaction among people in which they create, share, or exchange information and ideas in virtual communities and networks, according to my friend, Wikipedia. In other words, social media is all the rage these days. You go on it to get news and information, and you use it to connect with friends and family. Social media is also how some (most) people promote their books (for authors) or other forms of art and business. Some people utilize it more than others, but I think pretty much everyone is online on some social site during the day.
Stop the AD-sanity! use some AD-sense! Do you race through the commercials when you have recorded a program with your DVR? Do you rip through the ads in a magazine? How about ignoring those signs along the side of the road advertising something? Yeah, hands on wheel, eyes on road? This is a sort of ad, right? Then why do we keep posting ads on social media? Have you SEEEEEEEN how many ads are out there???? How many times in your newsfeed or your Twitterfeed have you seen BUY MY BOOK! .99 cents today! Freeeeeee! and even more of an
So–a lot of my Saturday was spent consuming videos (see yesterday’s post) — and one of the things I learned was that we as author-preneurs have to go out and connect with our fans and followers in a much greater way than we have ever done before. This is because if we don’t, we will never be seen or heard thanks to the MAGNITUDE of content being driven into the face of every consumer. niko.chan / Foter / CC BY-NC-ND It occurred to me that I tweet out on Friday a Follow Friday thing, (#FF) and send it out to
Newsletter News Hey everybody! I am posting about my newsletter. Yes, it is a sort of new thing. I am sending it out about every two-three months and it is focused on the season in which it is sent. So, in September when the newsletter goes out, it will be focused on the fall. Hear ye, hear ye!Thomas Leuthard / Foter / Creative Commons Attribution 2.0 Generic (CC BY 2.0) I put all sorts of news in the newsletter that I don’t post about or even put info about on social media. If you want the real inside story about